Digital Marketing Specialist / Ads Optimization

Responsibilities:
• Design, optimize, and run marketing and ad campaigns
• Manage online campaigns including audience selection, budget allocation, and adjustments to achieve targets.
• Drive sales online by executing marketing and communication plans for all platforms (Facebook, Instagram, Shopee, Lazada, Line@, TikTok Shop, etc.).
• Manage and control online spending budget vs. sales to achieve maximum ROI.
• Prepare daily, weekly, and monthly reports.

• Bachelor’s degree or higher in Business Administration, Digital Marketing, E-Commerce, Communication, IT, Stats, Science or related field
• At least 3-5 years of relevant experience in E-Commerce and/ or digital marketing
• Knowledge in digital marketing campaign management, knowledge in Facebook Ads / TikTok Ads / Google Ads / Shopee Ads
• Strong understanding of digital marketing principles and best practices
• Experience with e-commerce marketing platforms and tools